The two companies are still working out the details of the deal, but it's clear that both are looking for ways to create rare earth magnets for a wide range of uses.
However, it's not a good choice for hobbyists. Most consumers who have their own home will find that a neodymium neorodymium magnet has a very strong pull force.
This material also has a strong demagnetization curve that doesn't dwindle over time. Several methods are available for making a Neodymium magnet. Some techniques are simpler than others,