Direct Macro Announces Expansion into the United Kingdom with Launch of directmacro.co.uk


Posted October 26, 2026 by DirectMacroUK

Direct Macro announces its expansion into the United Kingdom. Through directmacro.co.uk, UK customers can buy new, refurbished
 
ONDON, United Kingdom – Direct Macro, a supplier of new, refurbished and hard-to-find computer and networking components, today announced its expansion into the United Kingdom with the official launch of directmacro.co.uk. The new website gives UK organisations direct access to Direct Macro's catalogue of enterprise IT hardware, including servers, storage, memory, processors and networking equipment.

Since 2018, Direct Macro has supplied IT parts to businesses, government agencies, educational institutions and data centres across North America. With the launch of directmacro.co.uk, the company is extending that service to UK customers who need reliable access to current-generation hardware as well as discontinued and end-of-life (EOL) components that are increasingly difficult to source.

Meeting UK Demand for Hard-to-Find IT Hardware

Many UK organisations run critical infrastructure on server and networking equipment that manufacturers no longer produce. Replacing an entire system because a single part is unavailable is costly and disruptive. Direct Macro addresses this problem with an inventory of more than 500,000 parts from leading manufacturers including Cisco, Dell, HPE, IBM, Samsung, Seagate and Supermicro.

Through directmacro.co.uk, UK customers can shop across a wide range of categories, including:
Server hard drives, solid state drives (SSDs) and storage controllers
Server memory, processors and motherboards
Network switches, routers, firewalls and transceivers
Power supplies, cables and server accessories
Complete servers, workstations and desktop systems

Serving Businesses and the Public Sector

Direct Macro works with a broad range of organisations, including enterprises, data centres, schools, colleges, universities, hospitals and government bodies. UK customers can request tailored pricing for larger orders through the company's bulk quote service, with dedicated account support for procurement teams.

"Expanding into the United Kingdom is an important step for Direct Macro," said Salam Lakhani, CEO at Direct Macro. "UK IT teams face the same challenge we've been solving for years in the US: finding the right part, quickly, without paying for a full system replacement. With directmacro.co.uk, we're making our full catalogue of new, refurbished and end-of-life hardware easily accessible to organisations across the UK."

Quality You Can Rely On

Every refurbished component sold by Direct Macro is inspected and tested before dispatch to ensure performance and reliability. The company is a verified vendor on the US System for Award Management (SAM.gov) and holds a Dun & Bradstreet rating. These credentials reflect Direct Macro's commitment to dependable supply and financial stability.

About Direct Macro

Founded in 2018, Direct Macro is an online supplier of new, refurbished, certified and end-of-life computer and networking components. With an inventory of over 500,000 parts from the world's leading manufacturers, the company serves enterprises, data centres, educational institutions, healthcare providers and government agencies. Direct Macro operates directmacro.com for customers in the United States and directmacro.co.uk for customers in the United Kingdom.

Media Contact:
Direct Macro UK
73 Meadway, Bramhall, Stockport SK7 1LX, United Kingdom
Phone: +44 20 4653 0005
Email: [email protected]
Website: https://directmacro.co.uk
 
Contact Email [email protected]
Issued By Direct Macro
Phone 08554837810
Business Address 700 S Rosemary Ave STE 204-118 West Palm Beach, FL, 33401-6313 United States
Country United States
Categories Business
Tags direct macro , it hardware , new store
Last Updated October 26, 2026